Meesho Share Price Target: Morgan Stanley sees 7% upside, maintains cautious optimism on E-commerce stock – Is it a BUY? – Markets

Meesho Share Price Target: Morgan Stanley sees 7% upside, maintains cautious optimism on E-commerce stock - Is it a BUY? - Markets


Meesho Share Price Target: The share price of the e-commerce company Meesho will be in focus in today’s trading session after global brokerage firm Morgan Stanley expressed a neutral outlook on the stock, with slight upside potential.

The brokerage has maintained an Equal Weight rating for the stock and set a target price of Rs 190. The price target suggests an upside of around 7 per cent from the current level.

The stock, with a market capitalisation of Rs 81,520.37 crore, settled 1.5 per cent, or Rs 2.70 lower, at Rs 177.50. (Meesho Share Price)
However, while expecting only a marginal upside, the brokerage highlights that Meesho accounts for approximately 10 per cent of Indian e-commerce and is the largest platform in the country by daily active users.
A key theme highlighted is Meesho’s price leadership, driven by a large and diversified seller base.

Additionally, the report notes that Meesho’s consumer proposition remains strong, with a reported 20-30 per cent price advantage in select categories compared to competing platforms, mainly driven by video commerce.

On the logistics front, Meesho’s internal platform, Valmo, is highlighted as a key operational lever. Valmo is described as leveraging idle logistics capacity and enabling experimentation with hyper-local pickup models aimed at reducing last-mile delivery costs.

Morgan Stanley also points to an expected improvement in cost efficiency as Meesho reduces its reliance on cash-on-delivery transactions. A lower cash-on-delivery mix is projected to reduce handling complexities and return-related costs, thereby improving operational metrics over time.

The e-commerce company was listed on the stock exchange in late 2025 and has not delivered strong returns so far. Meesho’s stock performance shows mixed trends across timeframes: it declined 8.15 per cent in one week, 7.91 per cent over two weeks, and 8.05 per cent over one month.

However, it gained 14.18 per cent over three months. Year-to-date performance remains negative at 2.20 per cent.

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(Disclaimer: The above article is meant for informational purposes only, and should not be considered as any investment advice. ET NOW DIGITAL suggests its readers/audience to consult their financial advisors before making any money-related decisions.)



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