Akshaya Tritiya: How jewellery buying is evolving this festive season
With Akshaya Tritiya approaching, India’s jewellery and precious metals market is witnessing evolving consumer behaviour, with early purchases, design-led demand and a tilt towards investment-oriented buying emerging as key themes despite elevated gold prices. Industry expets indicate that while the festival continues to hold cultural and financial significance, buying patterns are becoming more planned and…
