The luxury carmaker said the workforce reduction will be achieved through voluntary means wherever possible and is not expected to affect direct manufacturing jobs. JLR has begun consultations on the first round of reductions and said it will work with trade unions and employee representatives through the transition.
The cuts are part of JLR’s “Growth Reimagined” strategy, announced at its Investor Day in June. The company is targeting approximately £1.7 billion in savings over the next two years, with the aim of reducing break-even levels towards 300,000 units.
JLR said the programme is intended to simplify the organisation and improve operational performance amid increasingly competitive markets and continuing geopolitical uncertainty.
The cost savings are also expected to support the company’s longer-term investment plans. JLR has committed to investing between £15 billion and £18 billion over the next five years in electrification, digital technologies, advanced manufacturing and customer experience.
The latest workforce reduction comes as JLR continues to deal with a difficult operating environment.
Almost a year ago, the company was hit by a major cyberattack that forced it to suspend manufacturing operations for several weeks. The disruption contributed to a 27% drop in production, while the overall cost of the attack was later estimated at around £1.9 billion.JLR is also facing pressure from US tariffs on UK-made cars. US President Donald Trump’s decision to impose a 10% tariff on UK car imports has added to challenges in one of the company’s key markets.
North America accounts for around 29% of JLR’s global sales, making the region particularly important for the luxury carmaker. At the same time, competition from more affordable Chinese carmakers is intensifying across global markets.
